Tag Archive: SEO

Sitemaps – What are they and do I need one?

February 15, 2011 4:34 pm Published by

A sitemap is a collection of hyperlinks that outlines a website's structure. These links allow visitors to quickly navigate to any section of a website listed in the sitemap.

Beware of spider traps!

March 28, 2010 11:57 pm Published by

Search engines, like Google, Yahoo! and Microsoft’s Bing, are the way the vast majority of internet users find the products, services and information they’re looking for online. If you want people to find your little corner of the web, the last thing you want is to make it difficult for search engines to index the content on your website.

Doing Business in Ireland? Google Knows Where you Are!

March 28, 2008 5:29 pm Published by

There are literally hundreds of thousands of web pages online about Google, many of them noting the various specifications and variables that the search behemoth utilises in the process of ranking websites for user searches. That ranking mechanism is known as the Google “algorithm” and it takes into account such a myriad of factors that to view a representation of the algorithm in the form of a mathematical equation is mind-boggling.