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What is a domain name worth?

If you do business online then you already know that securing the right domain name can be a vital component in the success of any online enterprise.

Your domain name helps people to find you on the web, it’s part of your brand, your identity… a fundamental part of your online business.

So, given that the right domain can be such a vital business asset, just how much are people prepared to pay to get the perfect domain name?

Quite a lot, as it turns out.

In 1999 the domain name took the top spot as the world’s most expensive domain when it attracted a whopping US$7.5 million. The domain reigned supreme until 2006, when was put on the open market and finally sold for between US$12-14 million (depending on who you talk to).

In late 2009 the record changed hands again when was snapped up for a cool US$16 million.

While the market for domains isn’t as hot as it was in the boom years, it’s still a buoyant and lucrative one. Every year tens of millions of Euro change hands through the resale of internet domains.

What are the ten most expensive domain names in the world?

  •, sold for $16 million in 2009.
  •, sold for $12-$14 million in 2006.
  •, sold for $9.99 million in 2008.
  •, sold for $9.5 million in 2007.
  •, sold for $7.5 million in 1999.
  •, sold for $7.5 million in 2006.
  •, sold for $7 million in 2004.
  •, sold for $5.88 million in 2004.
  •, sold for $5.5 million in 2003.
  •, sold for $5.1 million in 2009.

Luckily you don’t have to pay that much to bag yourself a really great domain name. There are still plenty available for under €10 – grab yours from letshost today – it could be the best investment you ever make!